Anthony Bourdain is a masterclass in branding by simply living
"Without experimentation, a willingness to ask questions and try new things, we shall surely become static, repetitive and moribund."
– Anthony Bourdain
Anthony Bourdain was more than just a celebrity chef. He was an inspiring, at his core, a creative rebel who wasn't afraid to speak his authentic truth. With a deep sense of empathy and connection, he connected unexpected, forgotten voices. Bridging stereotypes and divides by showing the commonality under our differences.
Using the most common cultural element, a meal, to not just spark conversation and tell stories but to listen to those conversations and stories and incorporate them into a broader narrative. This is the core of connection and communication.
Founders, leaders, entrepreneurs, and rebels can learn a lot from Bourdain:
Be authentic and unapologetic
Be curious and adventurous
Be brave and willing to fail
Be understanding and humble
Be empathetic and compassionate
Be a champion for what you believe
Be willing to lead through ambiguity and create something incredible
"Be open to experience, be willing to try new things, don't have a rigid plan, accept random acts of hospitality without judgment or fear, don't be afraid to wander, don't be afraid to eat a bad meal, if you don't risk the bad meal, you never get the magical one."